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Reports to: General Sales Manager
Job Function: Responsible for assisting Account Executives and Senior Digital Specialist
- Work with local sales to prepare digital solutions for local businesses.
- Manage the on-boarding process with advertisers and work with Ad Ops to ensure on-time campaign launches.
- Monitor and work with Ad Ops to help ensure campaigns are optimized towards declared KPI’s.
- Manage day-to-day campaign operations and aligning content across all digital platforms, ensuring key messaging is successfully delivered.
- Prepare and review campaign analytics on a regular basis with local sellers and/or clients.
- Work with local sellers to retain local digital customers and grow digital revenue.
- Experienced in creating strategic digital marketing plans.
- Ability to make minor edits to banners and elements (web headers, social graphics, convert graphics to different formats (eps, png, etc)
- Must be able to interpret and derive actionable recommendations from various digital analytics such as Google Analytics and other data dashboards.
- Excellent written and oral communication skills.
- Must be self-motivated as well as work with others toward common goals.
Must be able to adapt as technology and providers change as well as work in a fast paced work environment.